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Course Content for Business English

Business English

Strategic Career Roadmap
Elementary Level Focus
WORK
  • 1Jobs and industries
  • 2Places and departments
  • 3Types of work
  • 4Work and numbers
  • 5Getting to work
BUSINESS TRAVEL
  • 6Business travel 1: at the airport
  • 7Business travel 2: at the hotel
NUMBERS
  • 8Numbers and years
  • 9Ordering numbers, parts of numbers
CAREERS
  • 10Who’s the boss?
  • 11Ways of working
  • 12Getting to the top
  • 13Skills
  • 14Qualifications and training
  • 15E-learning
TIME
  • 16Numbers and time
  • 17Timetables
  • 18Days and dates
  • 19Time expressions
  • 20Do you have time?
  • 21Project management
  • 22Free time and holidays
MONEY
  • 23Notes and coins
  • 24Prices
  • 25Numbers and money
  • 26Can we afford it?
  • 27Pay and benefits
  • 28Company banking
  • 29Companies and money 1
  • 30Companies and money 2
PRODUCTS AND SERVICES
  • 31Product details 1
  • 32Product details 2
  • 33Services 1
  • 34Services 2
  • 35What’s it made of?
  • 36From producer to customer 1
  • 37From producer to customer 2
  • 38Where’s it sold?
  • 39Product instructions
  • 40Problems with products 1
  • 41Problems with products 2
TELEPHONING
  • 42Telephoning 1: starting and ending
  • 43Telephoning 2: spelling and numbers
  • 44Telephoning 3: checking information
  • 45Telephoning 4: messages
  • 46Telephoning 5: the wrong number
BUSINESS WRITING
  • 47Business writing: introduction
  • 48Business writing: emails 1
  • 49Business writing: emails 2
  • 50Business writing: letters
PRESENTATIONS
  • 51Presentations 1: getting started
  • 52Presentations 2: the main part
  • 53Presentations 3: charts and graphs
  • 54Presentations 4: comparing trends
  • 55Presentations 5: site tours
MEETINGS
  • 56Meetings 1: organizing a meeting
  • 57Meetings 2: chairing a meeting
  • 58Meetings 3: opinions and suggestions
  • 59Meetings 4: agreeing action and closing
Intermediate Level Focus
JOBS, PEOPLE AND ORGANIZATIONS
  • 1Work and job
  • 2Ways of working
  • 3Recruitment and selection
  • 4Skills and qualifications
  • 5Pay and benefits
  • 6People and workplaces
  • 7Companies and careers
  • 8Problems at work
  • 9Managers, executives and directors
  • 10Businesspeople and business leaders
  • 11Organizations 1
  • 12Organizations 2
PRODUCTION
  • 13Manufacturing and services
  • 14The development process
  • 15Innovation and invention
  • 16Products and services
  • 17Materials and suppliers
  • 18Business philosophies
MARKETING
  • 19Buyers, sellers and the market
  • 20Markets and competitors
  • 21Marketing and market orientation
  • 22Products and brands
  • 23Price
  • 24Place
  • 25Promotion
  • 26E-commerce
MONEY
  • 27Sales and costs
  • 28Profitability and unprofitability
  • 29Getting paid
  • 30Assets, liabilities and the balance sheet
  • 31The bottom line
  • 32Share capital and debt
  • 33Success and failure
  • 34Mergers, takeovers and sell-offs
FINANCE AND THE ECONOMY
  • 35Personal finance
  • 36Financial centres
  • 37Trading
  • 38Indicators 1
  • 39Indicators 2
DOING THE RIGHT THING
  • 40Wrongdoing and corruption
  • 41Business ethics
PERSONAL SKILLS
  • 42Time and time management
  • 43Stress and stress management
  • 44Leadership and management styles
CULTURE
  • 45Business across cultures 1
  • 46Business across cultures 2
TELEPHONING AND WRITING
  • 47Telephoning 1: phones and numbers
  • 48Telephoning 2: trying to get through
  • 49Telephoning 3: getting through
  • 50Telephoning 4: arrangements and ending calls
  • 51Business communication 1: staying in touch
  • 52Business communication 2: email
  • 53CVs, cover letters and emails
  • 54Interns, trainees and apprentices
BUSINESS SKILLS
  • 55Meetings 1: types of meeting
  • 56Meetings 2: the chair
  • 57Meetings 3: points of view
  • 58Meetings 4: agreement & disagreement
  • 59Meetings 5: discussion techniques
  • 60Presentations 1: key ideas
  • 61Presentations 2: key steps
  • 62Presentations 3: audience interaction
  • 63Negotiations 1: situations & negotiators
  • 64Negotiations 2: preparing
  • 65Negotiations 3: win-win
  • 66Negotiations 4: reaching agreement
Advanced Level Focus
THE HUMAN DIMENSION
  • 1The working environment
  • 2Management styles 1
  • 3Management styles 2
  • 4Employment and employability
  • 5Flexibility and inflexibility
  • 6Work-life balance
  • 7Managing talent 1
  • 8Managing talent 2
  • 9Team building
  • 10The right skills
  • 11Equality and diversity
QUALITY
  • 12What is quality?
  • 13Quality standards
  • 14Quality and people
  • 15Striving for perfection
COMPETITIVE STRATEGY
  • 16Strategic thinking
  • 17Competition
  • 18Companies and their industries
  • 19Key strategic issues
  • 20Innovation
  • 21Preparing for the future
  • 22Risk and uncertainty
MARKETING
  • 23The four Ps and beyond
  • 24Customer satisfaction
  • 25Knowing your customers 1
  • 26Knowing your customers 2
  • 27Knowing your customers 3
  • 28Brands and branding
  • 29Global brands
LOGISTICS
  • 30Supply chain management
  • 31Logistics
  • 32Outsourcing and offshoring
THE INTERNET AND ITS USES
  • 33Accessing the internet
  • 34Online communication
  • 35Knowledge and the internet
  • 36Internet security
  • 37The sharing economy
  • 38Intellectual property
COMPANY FINANCE
  • 39Financial performance
  • 40Profit and loss account
  • 41Balance sheet 1
  • 42Balance sheet 2
  • 43Cashflow statement
  • 44Comparing performance
  • 45Shareholder value
  • 46Accounting standards
BOOM AND BUST
  • 47The business cycle
  • 48Bursting bubbles
CORPORATE RESPONSIBILITY
  • 49Corporate social responsibility
  • 50Social reporting
  • 51Green issues
  • 52Climate change